The six Principles of John Molson

John Molson founded the Molson brewery in Montreal in 1786 at the age of 23, with the sole intention of brewing the best beer in the world for the people of Canada.

John Molson founded the Molson brewery with the same extraordinary vision and down to earth character that guided his exceptional life.

His character has been encapsulated in the "John Molson 6 Principles for Brewing Success."

Experience

Always draw on experience when it comes to brewing

Human touch

To brew the best beer, employ the best people, and treat every individual with care and respect

Details

Details are a critical element in brewing great beer

Consistency

Is the hallmark of a great beer

Innovation

Always search for better ways to brew beer

Community

Always give back to the community that's given to you

Through the 222 years since John Molson first started his brewery, we have used these principles to ensure we follow through on John Molson's vision and bring the world's best beers to you.

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Geoff Molson and his great-great-great-great grandfather John Molson, who founded North America’s oldest brewery in Montreal in 1786.